Are you a webmaster, affiliate, or software developer wondering how to promote a landing page? Well, look no further. In this post we cover how to promote one and how it’s done when using a content locker.
Thankfully, promoting a landing page can be a somewhat straightforward process and you can learn how to promote it along the way. If you’re not seeing the results you hoped for the problem likely isn’t the design - it’s the promotion.
Let’s start off with the basics. You’ll want to share your landing page across as many social media channels as possible. This includes Facebook, Instagram, X, TikTok, and YouTube. You’ll want to tailor your message for each platform and include a strong call-to-action.
If you’re looking for guides on how to promote on social media we recommend our Learn Platform. Our favourite guide is Free Traffic With YouTube which covers in-depth how to rank videos with YouTube.
Platforms such as Google Ads, Facebook Ads, and TikTok Ads are powerful for promoting landing pages. Paid ads allow you to target very specifically. You could filter by location, age, keywords, interests, and more. This ensures your landing page reaches the right audience.
If you’re looking for a guide on paid ads I recommend our course on TikTok. It shows you how to buy high-converting traffic to drive clicks and boost your earnings.
Already have an email list? Promote your landing page with a targeted email blast. Make sure your email clearly explains the benefit of visiting the page and includes a single, focused call to action.
Don’t have an email list? No worries we’ve got you covered. You’d want to use something called Solo Ads. Solo Ads are an email-based advertising system where buyers can purchase traffic from email lists. Thankfully, getting started with Solo Ads is straightforward.
Participate in online communities like Reddit, Quora, or niche-specific forums. Provide value in your comments and include your landing page link only when it's relevant and not spammy.
For example, when we we’re growing OGAds we had a heavy presence in communities such as BHW and other internet marketing communities. You could find forums or apps related to your niche and post there.
Optimize your landing page for search engines. For example:
Knowing how to promote a landing page can make or break your campaign. You don’t need to use all of these methods but you’ll definitely want to spend the time testing. When you find something that’s working, double down on it. You could apply most of these strategies to a website with a content locker to increase your earnings.
